Creative Is Becoming A Commodity (And It Shows)

Automated logo makers. Simple graphic design tools for the non-designer. Discount designers on sites like Fiverr. Together, these tools and “shortcuts” have turned creative into a commodity. This would be fine if it weren’t so painfully obvious (but it is). Many brands look and sound just as bland as the next.

Great brands, campaigns, and businesses -- the kind your customers are drawn to and remember -- are designed by award winning Creative Directors that get results.

So you’re in luck, because we’ve won the awards and gotten the results.

NICHE-SPECIFIC CREATIVE DIRECTORS

NICHE-SPECIFIC CREATIVE DIRECTORS

We have internal Creative Directors and external specialists we trust and bring in when needed. That means creative is always led by someone who understands your business -- the kind of person you’d hire yourself.

CREATIVE STRATEGY

CREATIVE STRATEGY

Before you get the logo, campaigns, and collateral, our Creative Director and team builds a creative strategy that ensures every piece of creative is consistent and synergistic.

CREATIVE BRIEF

CREATIVE BRIEF

Detailed creative briefs are presented before we get started on any design work. We’ll use this brief to tie each piece of creative back to your business and to avoid any unpleasant surprises.

CREATIVE EXECUTION

CREATIVE EXECUTION

We won’t create a roadmap and leave you to find your way on your own. You don’t have time for that. You have a business to run. From logos and identity to campaigns and collateral -- we’ve got you covered.

What Creative Includes At 97 Degrees West

End-to-end creative solutions executed by experienced Creative Directors and an award-winning team

LOGO

LOGO

Get a logo that is recognizable, memorable, unique, and attractive across all digital and traditional collateral.

IDENTITY

IDENTITY

Maintain consistency across your business cards, word documents, slide decks, invoices, and more.

CAMPAIGNS

CAMPAIGNS

Get campaigns that span the media mix to increase your brand presence, extend your reach, and get more leads and sales.

DESIGN

DESIGN

Take digital and graphic design off of your plate for good. We do video and audio production, your logo, website design, sales collateral and more.

COLLATERAL

COLLATERAL

Channel all of your creative into collateral that generates more leads and sales. Anything you need to shine offline and on, we’ve got you.

97 Degrees West Resources

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