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What We Do

From strategy, to reporting on results, and everything in between — we do it all in-house and every campaign and tactic ties back to your goals

STRATEGY

STRATEGY

We’ll wrap our heads around your business and challenges, set goals and KPIs to push you forward, and find the most impactful ways to connect your business with your ideal customers.

MEDIA

MEDIA

We’ll make each dollar work harder by buying more and better media for the same price (or less), and by using hyper-focused guerrilla marketing to reach customers wherever they are.

CREATIVE

CREATIVE

In a sea of sameness, we’ll position you as the obvious choice by matching you with an experienced creative director and team that understands your business and market.

INBOUND

INBOUND

From blog posts, eBooks, videos, webinars and more -- we’ll produce content that educates and builds trust with your customers so you can compete with businesses that have bigger budgets.

MARKETING

MARKETING

From “old school” direct mail and traditional ads, to “new school” automated drip campaigns and up-to-date web design, we’ll mix and integrate tactics for the best results.

ANALYTICS

ANALYTICS

Beyond setting goals and KPIs, we’ll track the performance of each tactic and our strategy overall, regularly report on results, and find opportunities to improve.

How We Do It Better

Yes, the 97 Degrees West Navigator process is a repeatable one, but the only things any two client projects have in common are more leads and sales

Learn

LEARN

No shots in the dark.
Take comfort in knowing we’ll get familiar with your industry, competition, company, goals, products and services, and customers before we talk strategy and tactics.

Learn
PLAN

PLAN

Bridge your goals with our tactics.
Before we get into branding, campaigns, and content -- we create a strategy that ties everything we’re going to do back to your business goals and KPIs.

CREATE

CREATE

Get fresh and fruitful campaigns.
While your competition is consumed by aimless tactics and best practices, you’ll get fresh and fully integrated creative and campaigns that directly impact your bottom line.

CREATE
EXECUTE

EXECUTE

Go live on time and to spec -- no surprises.
Great ideas, especially among creatives, die when it’s time to execute. Not with us. While we love the creative process, we pride ourselves on our ability to do what we say we’re going to do.

MEASURE

MEASURE

No guessing games and no excuses.
Regular reports keep you in the loop so you always know how hard each campaign is working to propel your business towards its goals

MEASURE
OPTIMIZE

OPTIMIZE

Each win leads to the next.
Reports work extra hard with us because in addition to keeping you in the know, each campaign -- win, lose, or draw -- reveals opportunities to win yet again.

Meet Vera

Vera K. Fischer, CEO / President of 97 Degrees West

"When we meet, I won’t waste your time bragging about awards and accolades. I won’t go on and on about my many years of brand marketing experience…

No, I’ll listen. I want to hear your story, why you’re looking for an agency now, and what success looks like for your business.

And when it’s my turn, rather than talk a big game, I want to show you how our work has helped companies like yours get more quality traffic, generate more qualified leads, and grow the bottom line.

So let’s talk numbers and results -- the stuff you actually care about."

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Tell Me About Your Business

You’ll hear from me within one business day, guaranteed.